1958 – Maidenform make-over
I dreamed I was made over in my Maidenform bra
Tag: Good Housekeeping
1963 – Simplicity Patterns for Petites
Mid-century patterns for the home sewer
1953 – Mommy and Me at the Beach
Make these cool coverups with terry cloth and trim
1959 – Child Facemask
A past, present, and future look at facemasks.
2022 Mid-century Makers
Here’s to the creative spirit
Good Housekeeping’s 1963 Feature on the Kennedy Family
The August 1963 Good Housekeeping article showcases the Kennedys’ family life, contrasting their wealth with typical American households before JFK’s assassination.
Lynn Buckham: Illustrating the Charm of 1950s Short Stories
The post highlights Lynn Buckham’s illustration for Jack Finney’s short story “Legal and Tender,” published in 1955 in Good Housekeeping, showcasing mid-century writers and illustrators’ influence.
Vintage 1959 Fems Feminine Napkins Ad Featuring a Ferrari
In a 1959 ad, a couple enjoys a picnic by a lake, highlighting Fems Feminine Napkins and a vintage Ferrari’s timeless appeal.
Gary Cooper’s Final Days: A Reflection by Veronica
The 1963 Good Housekeeping article reflects on Gary Cooper’s battle with cancer, featuring insights from his wife, Veronica Cooper.
Nostalgic 1963 Purina Dog Chow Ad: Boy and Puppy
The 1963 Purina Dog Chow ad features a boy and puppy on a rug, symbolizing the pure love between them.
Tom Lovell’s 1959 Good Housekeeping Illustration
The September 1959 issue of Good Housekeeping featured Tom Lovell’s illustration accompanying Lawrence Williams’ short story, showcasing a mid-century couple’s romantic moment.
Memorable 1960s Avon Ads: A Look Back
In 1963, Avon launched the WISHING fragrance, leveraging direct sales through Avon Representatives, catering to stay-at-home mothers, reflecting cultural shifts in advertising.
Vintage Palmolive Ad: Beauty Tips from 1952
A 1952 Palmolive ad promotes beauty through gentle soap use, backed by scientific claims and results.
The Legacy of Jack Benny: A Daughter’s Love Story
Joan Benny’s article “My Dad, Jack Benny” reflects on her deep love for her iconic father, shedding light on their relationship.
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