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A Vintage Look at 1948 Home Heating Solutions

Mid-century floor furnaces and more from a 1948 article written for home owners wishing to upgrade to new heating technologies.

Its cold here in January 2025. The colder it gets, the more I appreciate my fluffy lap blanket, my fleece pullover, and my house’s efficient heater. If you think about it, a HVAC system is something of a miracle. You tell it your desired temperature, and the system does its part to keep you cool in the summer and warm in the winter.

I thought about the wonderful technology that goes with central heating and wondered how it has changed through the decades. I came across this old, but very detailed article from 1948.

Heating: The American Home Planning Primer #6 – American Home August 1948

The 6 page article tells homeowners about the different heating systems available at the time. It provides advice on the best system to use.

To provide maximum comfort at minimum cost, the ideal heating system for your home will be determined by many factors. Here’s the first two heating articles to guide you in that choice.

The article showed illustrations to help describe the concepts discussed. If you are interested in reading the full 6 page article, click here or scroll to the bottom of this post. It is available for download.

An assortment of ads related to home heating were contained within the article.

Here is an ad for Bryant Automatic Heating. It is advertising their Gas-Fired floor furnaces.

Bryant Floor Furnace Ad – American Home August 1948

According to the hard-to-read illustrations a the bottom of the page, Bryant offered the following heat-related appliances in 1948.

Wall heaters
Winter Air Conditioners
Floor Furnaces
Space Heaters
Convection Furnaces
Water Heater

Here’s another interesting ad found on the pages of the article for home heating. This one surprised me. It is from Chrysler. Yes, the car company.

Chrysler Corporation has put into its Chrysler Airtemp heating units the same advanced engineering and modern production skills which have distinguished Chrysler cars and trucks – creating heating equipment unexcelled for performance, efficiency and reliability.

Ad for Chrysler Air Temp
Chrysler Airtemp American Home August 1948

This ad is from from another company we know today that is not usually associated with furnaces. It is from Coleman.

Coleman Automatic Gas or Oil Floor Furnace Ad – American Home August 1948

Contained within the article was also 2 ads for Circulating Fireplaces.

Heatform Circulating Fireplace ad from Superior Fireplace Co. American Home August 1948
Heatilator Fireplace Ad – American Home August 1948

Water heaters were also advertised. Here’s an electric one from Hotpoint.

Hotpoint Electric Water Heater Ad – American Home August 1948

The full article is available for download below.


1950s & 1960s Home Improvement Content on MidCenturyPage.com

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About Janet

I'm an American baby boomer with a strange hobby. I collect mid-century women's magazines. My blog, MidCenturyPage.com is a result of a 20 year passion to scan the pages of these magazines and share them with anyone who wants to understand what mid-century women thought about, cared about, and worried about while living in the 1950's and 1960's

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