Food Grocery

1954 – Super Coola

A super cool name for a soda

Nothing to worry about here. Keep cool, sit back and enjoy a can of Super Coola.

This ad for a little known soda brand from the mid-century was published in the August 1954 edition of Better Living magazine. The brand was known for its innovative packaging in a day where soda was commonly sold in bottles.

Super Coola Pop Top Can from 1954 Ad

The brand from the parent company Cantrell & Cochrane Corporation came up with a can to hold their carbonated beverage. The concept was convenient. Used glass soda and beer bottles were to be returned to the store. This was a hassle for both the store and consumer. A can was different. No deposit, no return.

Now your favorite drinks in cap-top cans – no deposit no return!

Apparently a few of these cans survived. I found this old posting on eBay.

Unknown's avatar

About Janet

I'm an American baby boomer with a strange hobby. I collect mid-century women's magazines. My blog, MidCenturyPage.com is a result of a 20 year passion to scan the pages of these magazines and share them with anyone who wants to understand what mid-century women thought about, cared about, and worried about while living in the 1950's and 1960's

2 comments on “1954 – Super Coola

  1. Marshall Jackson's avatar
    Marshall Jackson

    Janet, I don’t know if this page is still around, but I have looked and looked for something related to the super coola soft drinks from my childhood. Every now and then I that jingle in my head. I recall asking Mama to find them in the store and I think she may have found some at one time. Mommy, Mommy, Mommy, don’t forger the super coola!! I remembered it as Super Cooler is maybe why I couldn’t find it before.

    Thank you.

    M Jackson, Brewton, al

    Like

    • Janet's avatar

      It is lovely to hear from you. I bet the jingle was fun to sing. Their packaging was innovative. Too bad it is not still around.

      Like

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