Hmm. Here’s an Avon ad from 1963 with the tagline, “Avon’s new fragrance magic, gay as May!” featuring a woman in a pink outfit hand-in-hand with her preppy boyfriend walking through a park in spring. Things change.
Preserving Pages from 1950's and 1960's American Women's Magazines
Avon ad from 1963 showing couple walking hand-in-hand.
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