1963 – Full Hands, Full Fridge

Here’s a cute mid-century ad showing a full household, a full refrigerator, and a mom in demand. The tagline compares the home’s popular ice box with the challenging role of a mom and reads,

What else do they turn to so often . . . except Mother?

By this time in the early sixties, it was common for appliances to come in colors. A gold one is shown in this Frigidaire ad that was published in the May 1963 edition of Good Housekeeping magazine.

The family theme is continued for this ad with the 6 member family posed in front of the family refrigerator. If offers a folksy photo for our 21st century eyes to enjoy.