nostalgia – Mid-Century Page

by Janet January 16, 2024 0

Fashion

The Evolution of 1950s Shapewear: Patents and Innovations

The 1950s saw the rise of patented shapewear, including Jantzen’s Curvallure bras and Sarong Jr’s criss-cross girdle.

by Janet January 2, 2024 2

Fashion

The 1957 article from Today’s Secretary advises women on essential lingerie items, emphasizing proper fit and color choices.

by Janet January 1, 2024 2

Fashion

In a vintage ad, a woman promotes Formfit’s undergarments, emphasizing figure improvement. Prices then vs now also noted.