Food Grocery

1949 – Welch’s Grape Juice

Go grape or go home.

We’ve covered coffee kitsch with adults, but what about kids? Juice is their morning drink of choice. This ad for Welch’s grape juice shows a cute mid-century girl with braids drinking a glass of frothy juice.

Welch’s For better fruit juices, jams, jellies and preserves since 1869

Welch’s Grape Juice Bottle – 1949
Welch’s Grape Juice Ad – Girl with Braids – Good Housekeeping February 1949
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About Janet

I'm an American baby boomer with a strange hobby. I collect mid-century women's magazines. My blog, MidCenturyPage.com is a result of a 20 year passion to scan the pages of these magazines and share them with anyone who wants to understand what mid-century women thought about, cared about, and worried about while living in the 1950's and 1960's

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