Food Grocery

1955 – Safeway Instant

Just add water and stir

This mid-century woman just picked up a box of Lac-mix nonfat dry milk at Safeway. She added cold water to the powder and is ready to endure a glass of it after stirring.

Lac-Mix Dry milk – Family circle September 1955

The product is targeted to the budget minded family who doesn’t mind the weak flavor. It sold for about 8 cents a quart when the ad was published 1955.

Family circle September 1955
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About Janet

I'm an American baby boomer with a strange hobby. I collect mid-century women's magazines. My blog, MidCenturyPage.com is a result of a 20 year passion to scan the pages of these magazines and share them with anyone who wants to understand what mid-century women thought about, cared about, and worried about while living in the 1950's and 1960's

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